In our 30+ years of collective digital marketing experience, clients have come to us with a vision of what they wanted their practice to be. Through the power of branding, coupled with our client’s legendary reputations – we’ve helped make that vision a reality.
Branding
Your law firm’s brand reflects who you are.
Not just as a business, but as a legal advocate for your clients.
“Legends developed my brand. I felt like I needed something to set me apart from my competitors. For me, that meant changing my face to a cartoon, putting that face on a billboard, putting that face on the back of my business cards and putting that face on my website. It's a lot of fun. People recognize that. They know it's me. After that, we worked on branding my website to make sure that it looked like something that someone for my particular practice area was seeking. In other words, making sure my potential clients are in the right place.”
John Radziewicz
Building a Brand that Works For You
What makes a brand work?
First of all, it has to be memorable. Anyone who hasn’t lived under a rock for the last 50 years knows the McDonald’s golden arches on sight.
But the brand also has to look good. You can spend all the money in the world on a sleek new web design, but if you personally don’t like looking at it, what’s the point?
And – most importantly – the brand has to reflect your identity. You might not want pink and purple bubblegum branding if you’re a hard-hitting criminal defense attorney. Or maybe you do – every brand is different.
We love working with clients who have strong opinions on what their brand is. But we also love working with clients who have no idea where to start. Either way, it’s a collaborative effort where the effort is all on us. You tell us what you like and don’t like, and what message you want your brand to convey. We’ll take care of the rest.
Here are some of the projects we’ve worked on for clients in the past:
- Website Design
- Logo Design
- Killer Tagline
- Color Palette
- Typography Guidelines
- Branded Graphics
- Comprehensive Style Guide
Why Choose Legends:
Creating memorable and personalized brands is the secret ingredient that allows us to empower our clients’ success.
We have clients we haven’t spoken to in years who still send referrals to us because they’re so happy with the brand we built for them.
We also have clients who have been with us for a decade because they’re so confident in our marketing and design services. For some of them, the direction of their firm has changed over the years – and we’ve been there to help them refresh their branding and ensure a seamless transition.
Our marketing services put your name out there, and our copywriting services tell your story. But it’s our branding that broadcasts your identity, and makes sure that when people see your content, they remember who you are.